Devon Reeser, Author at Fundraising Letters, Checklists, How Tos and Event Ideas | Page 2 of 6


About Devon Reeser: Devon has helped more than 40 non-profits, community groups, and government agencies throughout the US and abroad design and fund sustainable programs for economic and social development. With an MA in Environment and Development, she focuses on helping innovative environmental programs and is currently consulting on two environmental non profit projects in the US and designing an ecology education initaitive for local schools in Paraguay. Read more here.

Best Year-End Appeal Ideas and Samples for Your Group

Year-end donation ask

Nonprofits raise more than half their funding at “year-end”, or the final two or three months of the year. Up to a third of online donations are made in December alone. From emails to formal letters to “tweet” or text campaigns, here are some concrete samples of good year-end fundraising appeals to help your organization […]

6 Steps to Create Meaningful Benchmarks For Your Nonprofit

creating nonprofit benchmarks

In just 6 steps, you can create meaningful benchmarks to help your nonprofit in strategic planning, proposal writing, and evaluation of your staff and programs. You can apply benchmarks to nearly anything that is goal oriented, so you can use them liberally to improve your measurement and ultimately your nonprofit’s efficacy! Step 1: Figure out […]

How Nonprofits Can Piggyback Off Elections for Fundraising and Branding

How nonprofits can piggyback off elections for fundraising and branding

Nonprofits cannot get involved in politics and elections, but they can piggyback off of them! Here’s a simple road-map to identify how your nonprofit can benefit from elections this fall, and some ideas for how to go about it. At minimum, you can boost attendance to your already planned events, increase your network, improve your […]

Simplify Your Program Tracking with Web-Based Nonprofit Software

saas web based nonprofit software

This is the first in our new series “Spotlight: Nonprofits.” More info below. How can a nonprofit serving dozens of community partners through hundreds of volunteers keep track of who it is helping and how? The answer: Adapting from paper-based, onerous administrative systems to one data storage and analytics web-based nonprofit software. Web-based nonprofit Software […]

Pledge Campaigns: 6 Tips for Increasing Donations

pledge campaigns

A successful pledge campaign requires a good amount of detail work but is worth your while to increase donations. A pledge campaign, simply put, is asking people to commit to giving to your organization or cause at some point in the future or on a regular basis.  Compare a pledge to a “buy now pay […]

11 Free Graphics Tools all Nonprofits Should Know About

Google Data Studio

Every nonprofit should know about these free and simple tools to create professional graphics for presentations, websites, social media, proposals, posters, and programs. You can instantaneously save on your bottom line. You can create your own invitations and marketing materials. And you can make your proposals, presentations, and annual reports stand out from your competition and […]

Nonprofit Statistics and Data: 10 Essential Resources

statistics for nonprofits

We love statistics for a reason. They break down our complex ideas to simple numbers and make our work measurable. You don’t need a statistic to know how much statistics help your nonprofit – to backing up the need for your work with real community indicators, to measuring and tracking your impact and comparing yourself […]

15 Tips for Increasing Your Income as a Professional Fundraiser

Increase your income as a professional fundraiser

Turn your passion into a viable income with these 15 tips to earn money as a professional fundraiser! Good fundraisers are hard to find, and hence they are the most actively recruited, and best paid, positions within nonprofit agencies. The Chronicle of Philanthropy reported that the top 1% of professional fundraisers are earning around $1 […]

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The Baby Boomer’s Great Donor Potential

donor potential of baby boomers

Demographics have always played an important role in fundraising. The expendable income of the various groups can determine how fundraising campaigns are targeted, and what the messages ought to be. The Boomer Generation, those who were born between 1946 and 1964, holds a tremendous opportunity for serious fundraising campaigns. Baby Boomers in the US According […]

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Best Credit Cards for Your Nonprofit Business Expenses

Every nonprofit needs a credit card, to simplify vendor payments or just to pay for office supplies. Another great benefit of using a credit card for your nonprofit can be establishing business credit – provided you seek out a credit card company that reports to business credit reporting agencies. In order to find out if […]

How to Get Millennials to Donate to your Cause

Millennials are a generous generation, with about 80% giving to charity according to the Blackbaud Generational Giving Report. But how do you get millennials to donate to Your cause? What has worked to appeal to their parents and grandparents will not necessarily work for millennial however, and nonprofits need to rethink their fundraising strategies accordingly […]

How to Use Grants.gov to Get the Best Government Grants

how to use grants.gov to get the best government for your nonprofit

Nonprofits are eligible for billions of dollars of discretionary funds from the federal government, all listed on one website: Grants.gov. In fact, 26 agencies of the federal government are mandated to re-grant their funding from Congress for social programs, science, defense, and even food and agriculture to state or local agencies and/or nonprofits and businesses […]

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Convergence of Social Enterprise and Nonprofits

Social enterprise, or businesses that strive to make profits with the social good in mind, is growing from an increasing customer awareness of global inter-connectivity that directly affects purchasing decisions. A 2014 Nielson report shows that 55 percent of global customers across 60 countries are willing to pay more for products that have positive social […]

7 Crowdfunding Marketing Tips for Your Next Campaign

Crowdfunding marketing tips

Raise money for your cause or project just by posting a simple web page campaign? Sounds great! With our crowdfunding marketing tips you’ll be able to spread your message far and wide. In 2015 crowdfunding was estimated to be a $16 billion market, with annual growth rates of nearly 100 percent; which makes crowdfunding the […]

Personal Fundraising – 5 Ways to Fund Your Creative Social Project

personal fundraising

From organizing a grassroots community improvement project to creating an eye-opening documentary to writing a nonfiction book about marginalized people, you can do a lot of good to make our world a better place! And you don’t necessarily need to use a crowdfunding platform. There are other resources for successful personal fundraising. If you are […]