FundraisingFundraising, Fundraisers, Fundraising Ideas

Demographics – statistics and summations of fundraising populations – can be useful tools for targeting fundraising efforts. Making the most of fundraising demographics entails research and effective utilization of the statistics available.
Today’s Fundraising Demographics
Fundraising demographics are wide and varied and, like every year, come with some changes and surprises:

According to the U.S. Department of the [...]

Donation request letters can be used as just one part of a fundraising campaign, or they can be the fundraising campaign in its entirety. Many organizations prefer to go the route of fundraising entirely through donation request letters because they

require few volunteers, but reach a large number of potential donors
directly target [...]

Following is a sample donation request letter to be sent to parents; feel free to copy and customize this letter with your school specific information as needed.
More “free-to-copy” sample donation request letters to follow!
Thank you to Sarah F. for sending in this fundraising letter! She reported that over half the parents who’ve received this [...]

The key to successful fundraisers is obvious—get your volunteers to sell more, and get donors to spend more. Obvious, sure, but easier said than done. So what can your group do to make the most of your fundraising efforts and increase fundraiser profits?
Get The Word Out
Many excellent fundraisers fail for one simple reason—nobody [...]

General fundraising information like brochures and order-takers tell volunteers that there is a fundraiser ongoing, and shows donors what they can buy or give. But order takers and product catalogs do little to motivate volunteers to participate and sell or donors to buy. Sometimes, volunteers and donors need you to take it a [...]