Online Fundraising

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Connect Online And Traditional Marketing Efforts For Your Fundraiser

When you’re immersed in online and traditional marketing activities for your fundraiser, it’s easy to get caught up in the details. The challenge is to step back and understand the bigger picture when it comes to combining your online and traditional marketing activities in to one strategy that you can be in control of. The […]

Your Fundraising Website Should Have…

So, you’ve decided to go ahead and create a fundraising website for your group? Once you’ve selected a domain and a host and set up your site (see Create A Website), you’re ready to add content. At the very least your fundraising site should have the following: Your site should have a blog A blog […]

Fundraising: Creating A Page On Facebook

Create a Facebook Page

Social networking sites are popular with individuals, businesses and causes and an attractive option to market your fundraiser. If you’ve decided you’re ready to take the plunge, here are the steps to creating a Facebook Page for your non-profit. Set up a Page (not a Group) on Facebook: The easiest way to do a Page […]

The Power of Social Media

The following is a guest post by fundraising expert Larissa Long. Social media has taken over the world. It is used for everything from socializing to news. It has become a necessity in marketing and advertising, and non-profits are no exception. Social media is crucial to reaching your donors, supporters and board members. If you […]

Is A SMS Fundraiser Right For Your Group?

text sms donation

With close to $40,000,000 in donations, the Haiti SMS fundraiser is a great example of people coming together to help those in need. This effective and inventive fundraising effort by the American Red Cross was the perfect way to raise money quickly and from many different demographic groups. You may be wondering if such a […]

‘Print-on-demand’ Calendars and Cookbooks For Your Next Fundraiser

fundraising calendar

With the possibility of ‘print-on-demand’ and the ease of self publishing, products like calendars and cookbooks that were previously deemed too expensive or too time intensive to produce and sell for fundraising purposes have actually now become ‘quick to plan and sell’ additions to the collection of fundraising products. Calendars: In the old days you’d […]

Efficiency And Fundraising in 2010

Community colleges are filled to the max, carpooling has become attractive again and low price leader Walmart has had one of its best years. All kinds of services are being more rationed than ever (health insurance, credit), and wasteful practices are uncovered and eliminated in just about every industry. The current recession has infiltrated many […]

‘To Write Love On Her Arms’ Raises Funds For Suicide Prevention


To keep you up-to-date on creative and innovative fundraising ideas, we will occasionally inform you about how others raise funds for their groups and how you can apply their fundraising strategies to your own fundraiser: To Write Love On Her Arms (TWLOHA) is a charity about suicide prevention, started by Jamie Tworkowski in 2006. Jamie […]

Find Free Web Services For Your Non-Profit

Finding free web services for your non-profit fundraising group can be a challenging prospect. Where do you begin? Who do you ask for free services? Will anyone even provide these services for free or at least at a discounted rate? Luckily, there are several resources on the web that bring you into contact with individuals […]

Online Cancer Fundraising Campaigns

Following are two more examples of how social media is being used very creatively to raise money for a cause: Blame Drew’s Cancer Fundraising Campaign Fall 2009: Twitterer Drew Olanoff, who is currently being treated for Hodgkin Lymphoma, has started a social media fundraising effort for Lance Armstrong’s LiveStrong campaign. How it all started: When […]

Video Volunteers, Mobile Phones And Your Cause

Following are some resources to help you with marketing and promoting your cause and learning more about using social media in your communication efforts. Feel free to add your own suggestions in the comments section! YouTube Video Volunteers Would you like to use YouTube to market your fundraiser, or promote your non-profit, but you need […]

Get $20,000 In Sponsorship Funding From Tom’s Of Maine

Tom’s of Maine (the company that makes the natural soaps, toothpastes etc.) is looking for applications for community involvement projects from nonprofit organizations. The project application period starts on June 1, 2009 and ends on August 30, 2009. After this deadline a review panel will narrow down the applications to 50 finalists. The finalists will […]

PayPal Donate Buttons Illegal in Florida?

Has it happened to you? Has your non-profit received a warning from the state of Florida for non-compliance with their solicitation laws for displaying a ‘Donate Button’? And what have you done about it? A non-profit has informed us that the State of Florida deemed the PayPal Donate Button on their website to be in […]

Get Twitter Twollars For Your Organization

Say what? What are Twollars? Twollars are a virtual currency meant to help out charities. It is a new service, but it already looks promising. Here is how it works: Anyone with a Twitter account automatically gets 50 Twollars to start with. Claim your Twollars here. You can then give away Twollars to anyone you […]

Target Facebook Bullseye Campaign

This is another great example of using social media not only to raise funds, but to also gain attention and in this case to get the community involved when deciding on how funds should be spent. Target has launched the “Bullseye Gives” campaign on its Facebook page which allows people to choose among 10 charities […]